Why do I need to have original content
For the same reason you want people to view your website.

Consumers are searching the internet in order to located "Good" information. Are you the source, are you the horse, then tell them all about it!

Without information the search engines have no vested interest in sending the general public your way because you offer no answers to their clients. If you are ranked in the search engines without unique content, visitors will not spend any time on your site because you offer nothing new.

  • If you are just trying to "Sell" something, what makes you better, faster, or more reliable than your competition.

  • If you make something, what factors make yours better, faster, lighter, longer lasting, etc.

  • Without this crucial information your website will rely strictly on popularity to maintain good search engine rankings. As we all know popularity is short lived because consumers see that you have nothing creative to offer. Soon search engine algorhythms will change and your site will no longer be popular because you have no content to fall back on.
    2007-01-30 18:52:40
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